--- title: Learn SAP from the Experts | The SAP PRESS Blog | Asmerom Ghebreamlak description: Asmerom Ghebreamlak is the CEO of SCPLAN GmbH and has been helping customers drive supply chain management projects during his 14+ years of practical experience in both business and as a consultant. His area of focus within SCM includes process optimization, value chain planning, and organization. Asmerom is responsible for supply chain projects from concept to successful implementation of integrated SCM solutions. --- [![rheinwerk-sappress-logo-header-1](https://blog.sap-press.com/hubfs/rheinwerk-sappress-logo-header-1.svg)](https://blog.sap-press.com/) [Blog](https://blog.sap-press.com) - Books - Get an overview of our books and courses on every relevant SAP topic. - [Programming](https://sap-press.com/programming/) - [Administration](https://sap-press.com/administration/) - [BI](https://sap-press.com/business-intelligence/) - [Finance](https://sap-press.com/finance-controlling/) - [Logistics](https://sap-press.com/logistics/) - [HR](https://sap-press.com/human-resources/) - [CRM & Sales](https://sap-press.com/marketing-sales/) - [HANA](https://sap-press.com/hana/) - [Introductions](https://sap-press.com/introductions/) - [E-Bites](https://sap-press.com/e-bites/) - [Certification Guides](https://www.sap-press.com/certification-guides/) - [Rheinwerk Courses](https://www.sap-press.com/online-courses/) - Book Subscription - Get unlimited access to all SAP PRESS books! - [SAP PRESS Subscription](https://sap-press.com/subscriptions/) ![](https://blog.sap-press.com/hs-fs/hubfs/What%20Is%20SAPs%20Generative%20AI%20Hub_.jpg?width=1000&name=What%20Is%20SAPs%20Generative%20AI%20Hub_.jpg) [Programming](https://blog.sap-press.com/tag/programming) | Featured article ## [What Is SAP's Generative AI Hub?](https://blog.sap-press.com/what-is-saps-generative-ai-hub) Every agent you build on SAP Business AI eventually has to call a large language model, and the generative AI hub is where that call gets routed, secured, and paid for. ![SAP PRESS](https://blog.sap-press.com/hubfs/Twitter_profile_pic.svg) by [SAP PRESS](https://blog.sap-press.com/author/sap-press) [Read More](https://blog.sap-press.com/what-is-saps-generative-ai-hub) ![Asmerom Ghebreamlak](https://blog.sap-press.com/hubfs/Asmerom%20Ghebreamlak.png) **Asmerom Ghebreamlak** Asmerom Ghebreamlak is the CEO of SCPLAN GmbH and has been helping customers drive supply chain management projects during his 14+ years of practical experience in both business and as a consultant. His area of focus within SCM includes process optimization, value chain planning, and organization. Asmerom is responsible for supply chain projects from concept to successful implementation of integrated SCM solutions. # Blogs by Asmerom Ghebreamlak [![What Is SAP IBP?](https://blog.sap-press.com/hs-fs/hubfs/What%20Is%20SAP%20IBP.png?height=600&name=What%20Is%20SAP%20IBP.png)](https://blog.sap-press.com/what-is-sap-ibp) [Logistics](https://blog.sap-press.com/tag/logistics) ## [What Is SAP IBP?](https://blog.sap-press.com/what-is-sap-ibp) Technology has truly changed how we interact, engage, communicate, buy, sell, coordinate, and collaborate with different business entities. ![Asmerom Ghebreamlak](https://blog.sap-press.com/hubfs/Asmerom%20Ghebreamlak.png) by [Asmerom Ghebreamlak](https://blog.sap-press.com/author/asmerom-ghebreamlak) [Read More](https://blog.sap-press.com/what-is-sap-ibp) ### SAP Blog Topics - [All SAP Topics](https://blog.sap-press.com) - [Logistics](https://blog.sap-press.com/tag/logistics) - [Programming](https://blog.sap-press.com/tag/programming) - [FICO](https://blog.sap-press.com/tag/fico) - [Administration](https://blog.sap-press.com/tag/administration) - [Featured](https://blog.sap-press.com/tag/featured) - [Business Intelligence](https://blog.sap-press.com/tag/business-intelligence) - [What Is?](https://blog.sap-press.com/tag/what-is) - [CRM & Sales](https://blog.sap-press.com/tag/crm-sales) - [Human Resources](https://blog.sap-press.com/tag/human-resources) - [Video](https://blog.sap-press.com/tag/video) **Subscribe to our blog!**Get notified about future blog updates. - - - - - ### Most Popular Blog Posts 1. 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